An independent Roofer operated in a competitive market but lacked an online booking system. All their bookings were made through phone calls, which often led to missed opportunities as they couldn’t always answer calls during busy hours.
They were losing potential customers who preferred the convenience of online booking, especially after-hours when the office was closed. This inefficiency was holding them back, as they were missing out on potential business and struggling to manage appointments manually, leading to scheduling conflicts.
Astra implemented a fully integrated online booking system that allowed customers to book their services 24/7 via the company’s website.
The system was designed to handle multiple types of appointments and automatically synced with their internal calendar to prevent double bookings. We also added automated SMS and email confirmations to ensure customers received instant verification of their bookings, as well as reminders before the appointment.
This gave customers more flexibility and allowed the business to capture bookings even after hours.
The company saw a 60% reduction in manual booking time, as more customers utilised the website to schedule their own appointments.
75% of appointments were now being booked online, allowing the business to handle more clients with less administrative overhead.
Overall monthly bookings increased by 20%, particularly with customers who preferred the convenience of booking outside of office hours.
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