Boost Your Business's Visibility with Proven SEO Solutions
Use Case: Struggling with SEO Visibility
Problem
An East London based plumbing company had built a solid reputation through word of mouth and consistently received glowing reviews on Google and CheckaTrade. Despite this, the company struggled to attract new customers through online searches. Their website was not ranking on the first page of Google for key search terms like "plumbers near me" or "emergency plumbing services."
As a result, they were missing out on a significant volume of potential customers who could not find them easily online. The owner knew that online visibility was crucial for scaling their business but lacked the knowledge and tools to improve their SEO performance.
Solution
Astra conducted a comprehensive SEO audit of the plumbing company’s website and Google Business Profile, with the help of YEXT.
We identified several key areas for improvement, including optimising meta tags, increasing the site's loading speed, building local backlinks, and ensuring the business was listed correctly across various online directories.
Additionally, we enhanced their Google Business Profile with more detailed service descriptions, updated images, and regular posts to engage customers. We also conducted keyword research to ensure their website content was aligned with what potential customers were searching for in their area.
Outcome
45% Improvement in Search Engine Ranking
The business saw a 45% improvement in its search engine ranking within three months, moving from page 3 to page 1 for key local search terms.
38% Increase in Organic Traffic
Organic website traffic increased by 38%, bringing more qualified leads to the business with the potential to become new customers.
25% Increase in Inbound Leads from Google
Inbound leads from Google searches grew by 25%, directly translating into increased bookings and revenue.
Customer Reviews
Get More Reviews. Get Found Online. Win More Business.
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